How We Look - Brand Guidelines

How We Look - Brand Guidelines

How We Look. Brand Guidelines

International A4 & US Letter sizes included

A 12 page brand/logo guidelines booklet, complete with wording and no filler text. ‘How We Look’ has a modern twist to the text usually included in boring branding documents and is perfect for those looking something a little different.

Clean, well organised and easy to use, just add in your company name and logo, tweak the colours and you are ready to print!!

how we look live preview

Topics Covered:


  • Rationale
  • Construction
  • Exclusion Zone
  • Minimum Size
  • Application
  • Family/Variations


  • Primary/Secondary Palette
  • Application


  • Print
  • Online
  • Style


  • Brand Design Style
  • Support Graphics
  • Photographic Style
  • Website


  • A4 Size – 210×297mm + 5mm bleed
  • Letter Size – 8.5×11 inch + 5mm bleed
  • Baseline Grid
  • Perfectly Aligned Typography
  • Ready to Print, just add in your details
  • All Paragraph/Character/Object Styles organised and grouped (only for InDesign)
  • Typographic, Clean Modern Layout
  • Very Easy to Edit with Extensive Help File PDF included
  • Only FREE Fonts Used

Included Files:

  • CS6 InDesign File (INDD)
  • CS4+ InDesign Files (IDML)
  • PDF Files for each version
  • Extensive Help File PDF

Fonts Used:

Fonts used are:

Design/Images Used:

Any design/images used in the preview are for illustration purposes only.

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